The golden rule of failure

Here’s my latest article, published on Sir Richard Branson’s Virgin.com Entrepreneur blog:


Have you ever poured your heart and soul into a project, a business or a relationship, only to see it crumble and fail?

Are you familiar with that overwhelming feeling of devastation? The failure is a crushing blow and the future looks dark and bleak.

I imagine you know this feeling. Everybody who has ever tried to achieve anything of significance has been stung by the bitter disappointment of defeat. No doubt you have heard the often-told story of Thomas Edison [below], who failed many times before he hit on the successful design for the electric light bulb?

“I have not failed. I’ve just found 10,000 ways that won’t work.”

That’s okay for you Thomas, but this is my business, my idea, my life!

After a big failure it is very easy to feel that you don’t have another 9,999 tries left in you. But you never know when…


Click here to continue reading on Virgin.com

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